Use cases· Last updated

Ads decision workflow with Jev

Launching spend is irreversible. Jev judges creative copy and claims against your brand/legal excerpts. Bidding, budgets, and auction math stay in the ad platform.

This unofficial page is the decision workflow slice of the ads creative and policy decisions pack. Intent: apply the Jev (TypeSafe System One) decision model to ads creative and policy decisions decision workflow. Primary search language: Ads Jev decision workflow. Confirm patterns on docs.typesafe.ai. This site does not sell, issue, or proxy TypeSafe keys. Use a credential you already have from the console or a documented gateway.

Independent angle (cover ≠ clone): Policy/compliance gates + spend irreversibility — not a clone of bidding-system IA or a rival ads recipe slug.

Ads use-case context

Ads creative and policy decisions is a workflow, not a chat. Assemble a narrow state, ask the primitives below, and let the ads review gate branch. TypeSafe’s docs say a good question is a snap decision a knowledgeable person could make in a few seconds — not an open-ended analysis of the ad creative + claim.

Hub: Use cases. Compare, when the other tool is the real job: ad bidding systems.

Decision Workflow inputs

Keep only fields the questions name:

{
  "creative": { "id": "ad-441", "headline": "Lose 10kg this week", "body": "Guaranteed results." },
  "landing": { "claim": "Results vary; no guarantee." },
  "policy": { "health": "No absolute health outcome claims.", "superlatives": "No unsubstantiated #1 claims." }
}

Point instructions at creative.headline, creative.body, policy.health, landing.claim. Drop bid curves, CPA targets, audience graphs; the full landing-page HTML.

Decision signals and actions

Id Type Job
policy_ok Noul Does creative violate policy.* given landing.claim?
claim_type Choice performance / health / pricing / social_proof / other
brand_risk Score how embarrassing if this ships

All of these share state and run in parallel. Code owns the graph:

def ads_gate(ans):
    if ans["policy_ok"].noul >= T_VIOLATION:
        return "hold"
    if ans["claim_type"].choice == "health" and ans["brand_risk"].score >= 2:
        return "legal_review"
    if ans["policy_ok"].noul > 0.4 or ans["claim_type"].confidence < FLOOR:
        return "review"
    return "allow_launch"

Do not treat a Noul of 0.5 as a “medium” ads creative and policy decisions score — it means yes and no are equally likely. Conjunctions stay in your code.

Guardrails and escalation

TypeSafe’s confidence-gated examples use a lower bar for recoverable reads than for irreversible actions. Those numbers are illustrations. For ads creative and policy decisions, treat allow_launch as the high bar (spending against a live campaign). Tune on labels — see offline evaluation.

Low confidence, or a policy miss → human or safe default; do not launch spend against a live campaign.

Evaluation and rollout notes

Shadow: Launch path unchanged; log holds.

Canary: Enforce holds on health claims only.

Pin jev-1.13.0 (the versioned id) after you fit thresholds. jev-latest and the marketing line jev-1.13 can move. Log the response model. TypeSafe’s published list price for jev-1.13 is $0.042 per million input tokens (vendor claim — confirm on the models page); output tokens are free on that same page. Unused distractors still bill as input.

Official Python and JavaScript SDKs read TYPESAFE_API_KEY and retry documented 429/529. This site does not sell, issue, or proxy TypeSafe keys. Use a credential you already have from the console or a documented gateway.

Pack map

Slice Page
Graph and primitives you are here
What may enter state input contracts
What to gather first evidence collection
Atomic rules policy checks
Act / review / abstain confidence thresholds
Reviewer payload human handoff
What to persist audit trail
How it breaks failure modes
Labeled replay evaluation
Shadow → canary production rollout

FAQ

Does Jev execute the ads review gate action? No. It returns typed answers. Your ads review gate code calls queues, models, or humans.

Why several questions in one request? TypeSafe’s fan-out pattern: extra questions are cheap versus another HTTP call. Policy + claim_type + brand_risk in one call per creative. Batch creatives as separate states, not one Choice over 200 headlines.

Where is the rest of the Ads pack? Start with Ads input contracts and Ads confidence thresholds. Cluster hub: Use cases.

Will Jev pause campaigns when CPA spikes? No. That is the ad platform / your rules. Jev judges language and policy fit.

Can we send images of the creative? Not to System One. Transcribe or paste the copy. Images are not accepted.

What this page does not claim

Disclaimer

This is an independent unofficial site and is not affiliated with TypeSafe AI; official documentation is available at https://docs.typesafe.ai.

Primary documentation: https://docs.typesafe.ai. Hub: Use cases.

Sources

Public TypeSafe or adjacent documentation only. No private claims.